Mediacom Communications last month inadvertently inserted ads for its phone service into broadband subscribers’ homepages as part of testing a Web-notification technology, according to a source familiar with the project.
The operator about two weeks ago initiated a test of the in-browser notification technology from San Antonio, Texas-based PerfTech, according to the person. Mediacom is investigating the tool for potential future uses, such as alerting subscribers of late payments or to notify them that they’re approaching monthly bandwidth-consumption limits if the operator adopts usage-based billing, the source added.
The Mediacom ad was supposed to pop up in a new window, according to the source: “They were testing it to see if it worked.” The test was suspended after Mediacom realized the error.
Oh, well, it was supposed to be a pop up ad. I feel completely better now.